According to the University of California, any student who “works hard and dreams big” shall be promised a world-class education. In an effort to make those dreams become reality, UC Riverside is offering promises of their own: UC Riverside alumnus Matthew Moser promises to get a UCR tattoo. Staff member Alex Cortez promises to run around the campus in a kilt. And Chancellor Kim A. Wilcox promises to host a pancake breakfast for students at the Highlander Union Building.
This fall, alumni, students, faculty, staff, fans and friends of the University of California will be appearing on a Facebook wall or Twitter feed near you as part of the new UC-sponsored crowdfunding campaign, Promise for Education.
“Although crowdfunding has been around for quite a while, it has been challenging for the university to develop a cohesive way to harness its power,” said Lily Barger, associate director of the UCR Fund and the UCR contact person for the Promise for Education program.
The campaign encourages everyone with a connection to the UC to solicit support from their personal social networks to help raise scholarship funds for UC students from California who have demonstrated a financial need. The program, which is the UC system’s first foray into crowd-sourced fundraising, is currently running, ending on October 31.
“We’ve established this program to ensure UC’s doors continue to remain open to the next generation’s leaders and to underscore the role we all play in helping young people achieve their aspirations and in advancing California’s culture of innovation and civic engagement,” said Daniel M. Dooley, UC systemwide senior vice president for external relations.
Promise for Education already has garnered the participation of such celebrities and notables as Gov. Jerry Brown, actors Jamie Foxx, David Spade, Wilmer Valderrama, Gabrielle Union, and Sasha Alexander, Mike Love, lead singer of the iconic California band the Beach Boys; and members of the UC Board of Regents.
Not only is the program well-received by the outside community, Riversiders are equally ecstatic about the promise of a bright future for all.
“As a UC Riverside student, I benefited from financial aid and this is my opportunity to give back to other UCR students that want to enhance their lives through education,” he said. “As a staff member with over 20 years of service, I am invested in the mission of this institution and have had the opportunity to meet many different students over the years who are working towards a better life. This cause is another way that I can support UC Riverside students.”
The development of the Promise platform to bring local constituents together working every day to not only address local issues, but to also enact a positive impact on the region. The sponsors and supporters of the Promise for Education are key players in exemplifying Riverside as a Unified City, leveraging our diverse community to accelerate the common good for all. For more information about the UC Promise for Education, click here.