Students at California Baptist University will have more of an opportunity to distinguish themselves in the diverse marketing field starting this fall. CBU will offer three new concentrations for the bachelor’s of science in marketing (BSM) degree: sport marketing, international marketing and sales management.
“The goal of the new concentrations is to prepare students for a very specific career field,” said Dr. Natalie Winter, interim associate dean and associate professor at the Dr. Robert K. Jabs School of Business. “These options give students the opportunity to make a decision about their career path sooner than later.”
Winter said the marketing faculty had been collecting feedback for several years from alumni and students on its BSM program. The responses indicated a demand for more concentrated marketing programs.
The department responded by conducting research on the local job market trends to find appropriate concentrations to offer, she said.
Each concentration consists of 12 units of coursework related specifically to a field of study. Declaring a concentration allows students to focus on courses that are relevant to a desired career path. Additionally, the concentrations add an internship component that propels students to gain hands-on learning experiences.
“Internships are great opportunities for students to position themselves as experienced graduates and help them stand out for future employers,” Winter said. “One of the nice things about being located in the Inland Empire is that students can choose from a broad range of industries to gain this professional experience.”
Winter said students can still graduate in four years with a declared concentration, and they will also receive a general marketing background.
“I believe it will be a win-win situation for students and CBU,” she said.
CBU’s efforts and commitment to education certainly illustrate the Seizing Our Destiny pillar of intelligent growth. Offering these new concentrations will help students expanded their knowledge and become more valuable to employers.
Read more about courses for each concentration here.
According to the U.S. Department of Housing and Urban Development (HUD), a household that spends over 30% of its income on housing is considered “cost-burdened” and could find themselves under financial stress, unable to purchase basics like clothing, medical care and even food. Yet, for too many families, that 30% — which includes rent (or mortgage payments), utilities and maintenance — would be an improvement over what they currently pay.
In a growing number of cities, a significant portion of the population spends 40% or even 50% of income on rent alone. Indeed, SmartAsset’s analysis of rent data across the country found that in many places, a family would need to earn six figures to afford average market rents.
Average rent for two bedroom apartment: $1,185; Income needed to pay housing costs: $50,786
At least by one measure, Riverside is the most affordable major city in the country. SmartAsset’s analysis found that an income of $50,786 is required for fair market rent on a two bedroom apartment in the city to be affordable. That is just 91% of the city’s median income ($55,636), which means that the typical Riverside household could actually afford an apartment that is slightly more expensive than average.
Inland Southern California continues to see a spillover as potential homebuyers from coastal areas seek more affordable housing here than they can get there. Affordability and amenities continue to make Riverside a location of choice for people seeking the California lifestyle at an affordable price. An unmatched landscape, year-round outdoor activities, ample recreational options and attention to healthy living make Riverside one of the most inspiring, livable, healthy and adventurous cities to live in or visit.
The University of California, Riverside will continue to help underserved students succeed in college with the assistance of a $1.1 million Student Support Services grant from the U.S. Department of Education. This is the second time UCR has been awarded this competitive grant, which will disbursed over the next five years.
The Student Support Services (SSS) grant, known as the TRIO Scholars Program at UCR, is a federally funded grant program which provides outreach and services to students from disadvantaged backgrounds, low income individuals, first-generation college students, and individuals with physical or learning disabilities. The program goals are to improve retention and graduation rates.
“For me,” said participant Arlene Padilla, “TRIO means having a support system that also serves as a second family on campus. They provide such great services that have made my college experience that much more enjoyable and hassle free.”
TRIO Programs include Upward Bound Programs, and an Educational Talent Search Program . Photo Credit: UCR Today
The TRIO Scholars program offers 140 participants a year academic, social, personal, and career advising and support, from program entry until graduation. Participants can access priority registration, a computer workstation, printing, workshops, academic advising, career counseling, information about financial aid and financial literacy, leadership development, and other resources.
Alicia Velazquez, executive director of the Educational and Community Outreach Programs at UC Riverside, was grateful for the renewed funding. “Having the Student Support Services (TRIO Scholars Program) grant on campus is a real honor. I look forward to continuing to provide supplemental services to 140 UCR students,” she said.
Brighitte Preciado, director of the SSS TRIO Scholars Program, sees it as an opportunity to impact many more lives in direct, meaningful ways. “Beyond the tangible benefits,” she said, “my hope for our TRIO Scholars is that they will develop a sense of community and find a strong support system. I am excited to be able to support UCR students through their collegiate journeys with the help of this grant.”
Student voices echo the importance of the academic and social support. “TRIO is an opportunity – a space for personal, academic, and social growth,” said participant Tevin Bui. “It offers resources to support their students and a sense of community that facilitates their growth. To its present and former scholars, TRIO is and will always be our home away from home.”
Programs like this are great examples of the Seizing Our Destiny’s unified city pillar by demonstrating that we are a caring community that has compassion for all of its inhabitants, and engages with one another for a better life for all.
The TRIO Scholars Program is open to eligible undergraduate students in all levels. Applications are accepted on a rolling basis. Students interested in applying may obtain and submit an application at the TRIO Scholars Office, HUB 261. For more information, interested students can call (951) 827-6195.
Summer Science Camp will offer two weeks with unique experiences. Biomedical Science Week will take place from Mon., June 20 to Fri., June 24. Science Explorations Week will take place from Mon., June 27 to Fri., July 1.
Students in Biomedical Science Week will immerse themselves in the sciences within various healthcare professions. They will be able to explore Loma Linda University’s medical center, schools and centers with two days of learning that will include work with professionals and hands-on experience. They will spend time investigating areas such as pharmacy, nursing, radiography, epidemiology, emergency medicine, dentistry, prosthetics, and more. They will also spend a day training to become CPR and first aid certified.
During Science Explorations Week, students will have a weeklong journey through a wide-range of sciences. They will have access to the laboratories at La Sierra University and will experiment with and learn about optics, volcanoes, metallic flubber, rollercoasters, and other things. The camp will focus two days on lessons in chemistry and physics. Additionally, campers will spend a day at Disney’s California Adventure theme park in Anaheim where students will learn about the properties of motion, and a day at the Aquarium of the Pacific in Long Beach where students will learn about marine biology.
All students who wish to participate must submit an application by June 6. Students must be just entering or completing grades 9-12 and should be able to promptly attend each full day of camp for the week registered. Applicants who meet the requirements will be accepted on a first come, first served basis.
Camps like this are great examples of Seizing Our Destiny’s intelligent growth pillar. La Sierra University is dedicated to educating the next generation of students and helping them succeed. These programs play a vital role in strengthening our community’s workforce and job growth.
Space is limited. Tuition is $300 per week. For information and registration visit lasierra.edu/sciencecamp, or contact Program Coordinator Amy Wolf at firstname.lastname@example.org or 951-785-2148. La Sierra University is located at 4500 Riverwalk Parkway, Riverside. A campus map is available at http://lasierra.edu/campus-map/.
Charles Wyman, Distinguished Professor in Chemical and Environmental Engineering and holder of the Ford Motor Company Chair in Environmental Engineering at the Center for Environmental Research and Technology (CE-CERT), and Charles Cai, Research Engineer at CE-CERT and Adjunct Assistant Professor, both at the University of California, Riverside’s Bourns College of Engineering, have received a $1,297,725 award from the U.S. Department of Agriculture (USDA) that will fund research on developing commercially-viable processes to create biofuels and chemicals from waste plant materials.
The award will support a project that aims to convert poplar wood into ethanol and polyurethanes based on novel platforms for pretreatment and lignin polymer synthesis. The patented method used by the Wyman/Cai team, called Co-solvent Enhanced Lignocellulosic Fractionation (CELF), was developed as a versatile and efficient way to convert raw agricultural and forestry residues and other plant matter into both biofuels and chemicals.
Partnering with the University of Tennessee Knoxville and MG Fuels LLC, this UCR project aims to bring industry closer to producing fuels and chemicals from biomass at high enough yields and low enough costs to become a viable alternative or replacement for petroleum-based fuels and chemicals. The current research project is expected to increase revenue for bio-refineries and offset pretreatment costs to improve overall process economics.
“This project takes advantage of the unique ability of our novel CELF technology to effectively fractionate lignin from low-cost non-food sources of cellulosic biomass such as agricultural and forestry residues for conversion into polyurethanes that increase revenues for biorefineries while also enhancing ethanol yields,” Wyman said. Wyman leads a team of researchers at UCR’s CE-CERT who are advancing technologies for conversion of cellulosic biomass into sustainable transportation fuels.
This research is an extraordinary example of Seizing Our Destiny’s catalyst for innovation pillar, and UC Riverside is at the forefront. The people and educational institutions of Riverside cultivate and support research and exploration in the scientific community. Creativity and innovation permeate all that we do, which makes our community a trendsetter for the region, nation, and world to follow.
UCR was one of seven institutions selected Monday (May 9) to receive a share of the $10 million joint investment by the USDA’s National Institute of Food and Agriculture (NIFA) and the Department of Energy (DOE) towards research that will drive more efficient biofuels production and agricultural feedstock improvements.
These awards were made through the Biomass Research and Development Initiative (BRDI), a joint program run by NIFA and DOE to develop economically and environmentally sustainable sources of biomass and increase the availability of renewable fuels and bio-based products, helping to replace the need for gasoline and diesel in vehicles, and diversify our nation’s energy choices.
“Advancements in bioenergy research will help protect our national energy security, reduce pollution, and bolster our energy supply,” said Cathie Woteki, Under Secretary for USDA’s Research, Education & Economics mission area, in a statement. “Producing more renewable and bio-based energy can also revitalize rural communities with a new economic market and provide farmers a profitable and sustainable investment through on-farm energy resources.”
The USDA funded projects at UCR, the University of Montana; Dartmouth College; State University of New York; and North Carolina Biotechnology Center. The DOE funded projects by Ohio State University and the Massachusetts Institute of Technology.
Both the men’s and women’s golf teams advanced to postseason play after strong showings at the PacWest Championships.
For the second year in a row, the women Lancers won the PacWest Championship. Additionally, freshman Erica Wang won the individual championship on a playoff hole and four other CBU golfers earned All-Tournament honors. The Lancers dominated the eight-team competition securing first place by 40 strokes (Read the full story here).
The Lancers will play at the Brookside Country Club in Stockton, Calif., May 2-4 for the NCAA Division II postseason.
The Lancer men’s golf team earned its second-ever bid to the NCAA Division II postseason, after a fourth-place finish at the PacWest Championships (Read the full story here). They were selected as one of 10 teams in the West to compete at the regional competition. The event will be hosted by Western New Mexico University at the New Mexico State University Golf Course in Las Cruces, N.M., May 2-4.
The Lancers are led by two standout and PacWest All-Tournament golfers Kavan Eubank and Greg Gonzalez, who lead the team with respective 18-hole scoring averages of 72.83 and 73.62. Eubank took fourth at the conference championships and Gonzalez took seventh.
Winning competitions like this help CBU and Riverside become a location of choice for students seeking a great education and highly competitive athletics program.
Four students from California Baptist University’s aviation flight program received conditional job offers within the last few months from growing airplane company, ExpressJet Airlines.
Although CBU’s aviation flight program is only three years old, ExpressJet Airlines took interest from the start, partnering with CBU to introduce itself to prospective pilots through the “Pathway Program.”
Kyle LeVesque, senior aviation flight major, said the Pathway Program is ExpressJet Airlines’ method of giving aviation students at CBU a guaranteed interview opportunity.
“You have to fulfill specific requirements through a three-step interview process, maintain your GPA, get all your training done, work as a flight instructor and get the minimum hour requirement to apply for a job in the industry,” he said.
All four students passed ExpressJet’s sample test, written knowledge exam, technical interview and human resource interview, leading them to conditional job offers.
“They cannot guarantee a job, but if you satisfy all of those requirements, then they give you a conditional job offer,” LeVesque said, “which is basically saying, ‘Once you meet the hour requirements and do your training, call us up and we’ll set a date for you to come and join the new hire class day.’”
The offer is conditional because each student must first complete all of his or her training before the offer can be sanctioned.
“Most likely, if you get the offer, you are going to stay committed and dedicated because you want to do well,” LeVesque said.
The other students expressed their anticipation and relief over the offers.
“I am very excited and relieved to have a job waiting for me after college,” said Hannah Guajardo, junior aviation flight major.
Amanda Snodgrass, junior aviation flight major, said the offers are a measure of the aviation flight program’s success.
“It is nice to have that opportunity in my back pocket for when I reach eligibility,” she said. “I feel very proud of my accomplishment and everyone else’s, as well. It shows how good of a program CBU has built.”
Howard Dang, junior aviation flight major, said he has been in love with aircrafts since he was a little child.
“I’ve always been fascinated by the unique aspects that make airplanes work,” Dang said. “It’s my dream to become a pilot so it’s definitely a great feeling knowing that I have a job waiting for me after graduation. I believe that if we work hard and believe in God, anything is possible.”
CBU’s efforts and commitment to education certainly illustrate the Seizing Our Destiny pillar of intelligent growth. For students, one of the greatest challenges they meet is finding a career path after graduation. Providing students with the opportunity of future employment while they are completing their training at Cal Baptist holds great value to aviation science students. This is just one example of how Cal Baptist University promotes intelligent growth by collaborating to build a stronger community for future Riversiders.
The White House has picked Riverside to join a nationwide effort to connect residents with the training they need for good-paying information technology jobs.
Riverside’s inclusion in the TechHire initiative is being announced announced Wednesday, March 9. TechHire is expanding to 50 communities nationwide after launching with 21 communities in March 2015.
The initiative will include areas surrounding the city of Riverside. TechHire hubs include the states of Maine, Rhode Island, Delaware and Colorado as well as cities from Los Angeles to New York City.
Riverside Mayor Rusty Bailey said he’s “honored and thrilled” to be included in TechHire, which he learned about during a trip to Washington, D.C. He said local employers have told him they had to go outside the region to find skilled tech workers.
“If we don’t at the local level provide training into this pipeline, then we’re going to have issues in the long run,” Bailey said.
TechHire links local government, educators and private employers to offer training in cybersecurity, software development and related fields. Non-traditional education is emphasized to put students on a quicker path toward the skills they need for tech jobs.
There are more than half a million unfilled tech jobs in the United States, said Jacob Leibenluft, deputy director for the National Economic Council, during a White House conference call. The average IT-related job pays 50 percent more than the average private-sector job, he added.
Locally, Riverside County’s workforce development agency; Riverside Community College District; Greater Riverside Chambers of Commerce; and Vocademy: The Makerspace have committed to connecting 4,000 people to tech jobs over the next five years.
Based in Riverside, Vocademy is like “an Olympic training center for hands-on skills,” said founder/CEO Gene Sherman. “We are offering unconventional short programs to get people skilled up for these in-demand jobs instead of going to a convention school for a year or two years.”
Vocademy’s offerings cost less than $5,000, Sherman added.
In addition, companies such as Loma Linda University Medical Center, Redlands-based geographic information system company Esri and Riverside Public Utilities have promised to hire or provide paid internships for 500 employees from non-traditional pathways.
Local efforts to teach tech skills include SmartRiverside, a nonprofit coalition launched in 2006 that promotes tech education in part by offering high-tech business grants and free computers and training for low-income families. TechHire’s goals are “perfectly aligned” with SmartRiverside, said Steve Massa, the city of Riverside’s economic development coordinator, who has played a lead role in getting the TechHire designation.
TechHire could help the Inland Empire solve a chronic problem, said Inland economist John Husing. “The most difficult issue that we face as a region is a very marginally educated labor force,” he said.
That said, “(TechHire) needs to be implemented,” Husing added. “So many of these things tend to make great headlines and then very little comes out the other end.”
Liebenluft said TechHire provides a “call to action” for communities to provide tech training and offers data and other tools to those communities.
“There is something very useful and powerful about the White House rolling out a particular program,” Rhode Island Gov. Gina Raimondo said during the White House conference call. “It’s an organizing principle for those of us on the ground. It also gives credibility to our efforts.”
While there’s no federal funding directly attached to TechHire, the Department of Labor last fall announced a $100 million grant competition to expand advanced tech training.
Be selected to be a part of the TechHire initiative is a testament to why Riverside is a Catalyst for Innovation. Our community leaders collaborate to address issues, which lead to more inventive and multi-disciplinary approaches. The people and educational institutions of Riverside cultivate and support useful and beneficial ideas, research, products, scholars, businesspeople, artists and entrepreneurs.
The California Air Resources Board voted 8-3 today to relocate its motor vehicle and engine emissions testing and research facility from El Monte to an 18-acre site at the University of California, Riverside, which represents a $366 million investment into the community and 400 knowledge-based jobs in the Inland Empire.
The board chose Riverside after deciding that land owned by the University of California on Iowa Avenue near Martin Luther King Boulevard would provide the best opportunity for growth in the coming decades and for collaboration with world-class air quality research already underway at UC Riverside.
“Today’s decision is great news for UC Riverside, the city and county, and it is great news for the people of California,” said UCR Chancellor Kim A. Wilcox, who attended the board meeting in Sacramento. “This facility will bring together two world-class institutions working in air quality and emissions science and promises to create a whole range of synergies that simply wouldn’t be possible otherwise. Building this new facility in Riverside now positions our region to become the global capital for air quality research. With construction slated to begin next year, planning has already begun to ensure a smooth transition and, most importantly, accommodate the needs of Air Resources Board employees.”
Riverside has increasingly become the ‘location of choice‘ for organizations seeking affordable land and a educated workforce.